Compleat Thought » Compleat Thought

Compleat Thought & IFTD

kyleindenver — Mon, 23 Aug 2010 16:00:03 +0000

I’m happy to announce that Compleat Thought and the International Fly Tackle Dealer (IFTD) are teaming to present the IFTD Social Media Lounge at this year’s show September 9th – 11th at the Denver Convention Center.

As I’ve been to the retailer shows in the past, this is the first time AFFTA has introduced a booth specific to those reaching out in the new media world of social outreach.

While I’m helping with both the IFTD Facebook and Twitter sites, I’ll also be manning the booth at the show where the industry can come learn about social media marketing, as well as industry experts who have already adopted social media as a part of their marketing plan.

The goal is to introduce fly-fishing industry leaders to this strategy, and also have a place for us that are already involved to meet and discuss.

Plans are being discussed about a possible time for panelists to answer question and discuss where they have found success, as well as share information with others on best practices and lessons learned. Additionally, we’re hoping to interview a few managers and post viral videos.

I’m really looking forward to this part of the show, and if we haven’t been introduced, please comment, send me an email, or just find me at the show.

To Re-Brand or Not – That Is The Question

kyleindenver — Sun, 25 Jul 2010 22:04:47 +0000

As time goes on, I wonder if ‘Compleat Thought’ is the right name for this site. Things have changed from trying to start a business to this just being a lazy blog. While I have several ideas for names, I just can’t decide if I’ve already successfully branded this name, or if I should move to something more, uh, ‘relative’.

‘Compleat’ comes from Isaac Walton’s book, ‘The Compleat Angler’ – one of the first books written about fly-fishing in the 1600′s. I contemplated started from a small blog to becoming a small agency, but things have turned, and I realize I may be better served by going for a direct industry job rather than doing it on my own. This does make me a little sad, as I thought I had a niche, but that niche is becoming more and more internal jobs or PR companies already handling large accounts. While they may not do it as I would, I still feel I could be valuable to a company wanting to reach new levels of online marketing success.

So, I open this up to you! Do you think I’ve got a good brand? Should I re-brand and hope it succeeds? Do you have suggestions on new avenues to make this site a success?

I’ve posted a new poll on the right sidebar – please comment on this post or vote. I appreciate all my readers and value your opinion.

Red Gold – Denver

kyleindenver — Mon, 21 Dec 2009 03:33:50 +0000

I’m pleased to announce our Red Gold showing in Denver on Friday, January 8th. I’ve been working hard with Sportsman Alliance for Alaska and Trout Unlimited leaders to put together a great event featuring one of the best documentaries I’ve ever seen. Red Gold will be a free show at Cervantes’ Lounge Friday during both the International Sportsman Expo at the downtown Denver Convention Center, and the Fly Fishing Show at the Denver Merchandise Mart.

We’re expecting a few people from the documentary to come to Denver and make appearances at both the events and especially the movie showing.

In addition to the movie showing Friday night, I’ll be working at the ISE and FFS booths during the week – tweeting live from @nopebblemine and @kyleindenver. Come by and see me!

Details on times, location, light rail, etc. are below. Be sure to check out the trailer, too. Come out and enjoy a free show and support a great cause! If you need any other information, don’t hesitate to contact me.

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From Felt Soul Media and Trout Unlimited, Red Gold is an award winning documentary about the Bristol Bay region of southwest Alaska. The area is home to the Kvichak and Nushagak rivers, the two most prolific sockeye salmon runs left in the world. Two mining companies have partnered to propose one of the largest open-pit mines at the headwaters of the two rivers. Despite promises of a clean project by officials, the accident-plagued history of hard rock mining has wrought one of the biggest land use battles Alaska has ever faced. Documenting the growing unrest among native, commercial and sport fisherman, Red Gold is a portrait of a unique way of life that won’t survive if the salmon don’t return with Bristol Bay’s tide.

Launching our Compleat Thought Blog

compleatthought — Fri, 25 Sep 2009 03:02:40 +0000

So, here we go.

I first want to recognize our first two clients that have asked us to do two separate strategies.

First, FlyFishMap.com, where we came in as Sales and Marketing representatives. This site has the potential to be the ‘go to’ site of the fly-fishing world. We first came into contact with Ed Burgass, founder, in June of 2009. The site had been up since April, but Ed had already built a solid community of guides, accommodations, rivers, YouTube videos, pictures, and overall destination packages around the world. I simply hit the search tab, entered New Zealand and Guides, and I found myself several outfitters in the country. I had to get involved and help anyway I could. Ed has been an outsanding partner, and I believe we can take the site to new levels.

Don’t forget to add @flyfishmap on twitter, and see the facebook page.

Next, our friends at FlyRecipes.com. Joe Mathis, owner, and a great web designer, has established himself as the premeir fly-tying site in the world. With fly-tiers from around the world, he’s gained recognition by attracting premeir tiers and displaying their flies and techniques in wonderful step-by-step picture intstructions and videos. We helped FlyRecipes by establishing their social media presence on Twitter and Facebook.

Hat’s off Joe – you’ve got a great site and we can’t wait to see what you do with it!!!